• Sat. Oct 25th, 2025

GTA 6 Exec Says AI Is Great But People Are Overstating What It Can Do

Strauss Zelnick, the chairman and CEO of Take-Two, has once again shared his thoughts on AI in the video game space, and he believes the technology is “great” but people are overstating what it can do.

PC Gamer reported that Zelnick said at the Paley International Council Summit this week that, “AI is a great thing” for “every industry,” including video games. But it’s not a magic wand.

“Will it recreate or create genius? No. Will it create hits? No. It’s a bunch of data with a bunch of compute with a language model attached,” he said.

Continue Reading at GameSpot