Gearbox Software CEO Randy Pitchford has declared, “We suck” following the launch of the studio’s latest game, Borderlands 4. Why does he believe that? In an interview with BBC Radio 5 Live, Pitchford said Gearbox’s mission is “to entertain the world,” and the company is only currently reaching a small piece of the pie.
“There are billions of people in the world. We got a lot of work to do. We’re gonna cross probably 100 million units sold, with Borderlands 4, of the franchise. That’s awesome compared to a lot of things. But it kinda sucks if your goal is to entertain the world. So I feel like we’re just getting started,” he said, as reported by IGN.
Pitchford said that now, in 2025, Gearbox is finally “starting to get pretty good” at making Borderlands games after nearly 20 years. “It feels like we’re starting to figure it out. I feel like we’ve probed a lot of the end points. But I don’t think we’re anywhere near the end of a journey,” he said.