Yelp files antitrust lawsuit against Google over search & marketing manipulation
Yelp makes the claim that Google has illegally gatekept information through anticompetitive and anti-consumer choice practices in its search engine results.
Black Myth: Wukong Marketing Team Offers Content Creators a Steam Key — but Bans ‘Feminist Propaganda’ and All Talk of Covid
An email sent from the Black Myth: Wukong marketing team tells content creators they must not include “feminist propaganda” or use what are called “trigger words” such as COVID-19.
Astro Bot PS5 Gameplay and Marketing Are Turning Heads
Astro Bot PS5 gameplay showcase at ChinaJoy 2024 and Sony‘s promotion of the game at the Ani-Com & Games Expo in Hong Kong are getting a lot of attention. The…
Assassin’s Creed Shadows Team Issues Apology to Japanese Fans for Marketing That Has ‘Caused Concern’
The Ubisoft development team working on Assassin’s Creed Shadows has posted a public message to Japanese fans, which explains the project’s stance on historical authenticity and also apologises for promotional…
PlayStation Outspends Xbox in Marketing, Complains Xbox Exec
PlayStation‘s global marketing budget is apparently envied by Xbox‘s London-based executive, Michael Flatt. In a candid interview, Flatt — Xbox’s marketing director for Europe, Middle-East, and Africa (EMEA) — revealed…
Assassin’s Creed Shadows’ Marketing Has a Cryptic Puzzle Already Driving Fans Wild
Ubisoft has hidden a cryptic puzzle across the marketing for Assassin's Creed Shadows, previously codenamed Red, the Japan-set entry being fully revealed tomorrow, May 15, 2024.
Monopoly Go Devs Spent More On Marketing Than It Cost To Develop The Last Of Us 2
Free-to-play mobile game Monopoly Go has been a surprising success story in the mobile space, coming out as 2023's most successful mobile launch with $1 billion in revenue. Developer Scopely…
Wizards of the Coast Confirms ‘AI Components’ Were Used In Magic: The Gathering Marketing Artwork
Wizards of the Coast has confirmed that "some AI components" were used in recent marketing artwork and that it will be rethinking how it works with vendors for its promotional…
AMD Ryzen 9000 series makes surprise appearance in Alienware marketing
AMD continues to provide some of the best CPUs available on the market right now, but this accolade naturally breeds high levels of anticipation for its next wave of processors.…
Diablo 4 marketing has “no affiliation” with wildfires
An image of a Diablo 4 poster advertising the RPG game in New York has gone viral on Twitter, framed by the wildfires that are currently decimating huge parts of…