• Mon. Oct 6th, 2025

Take-Two CEO Says Launching New Games Into A Subscription Service Like Game Pass Makes No Sense

Take-Two CEO Strauss Zelnick has again offered his perspective on subscription services in the gaming business, saying they don’t make sense for frontline new releases to launch into on day one.

Speaking during Take-Two’s latest earnings call, Zelick said his company has been “very cooperative” with both Microsoft and Sony on their subscription services “when it makes sense for us,” but his views regarding subscription services for games as a whole have not changed.

Zelnick maintains that there are major differences between the linear entertainment (TV/film) business and interactive entertainment (video game) business, and while a subscription service may make sense for linear entertainment, Zelnick doesn’t see the same viability for games.

Continue Reading at GameSpot