We’re approaching the five year anniversary of the PS5 console’s launch, and it’s amazing to see the number of  incredible experiences PS5 has brought to players everywhere – and there are more adventures to come. Through these past five years, our players have shared their reactions of awe, excitement, and surprise at the extraordinary moments  they’ve witnessed while playing PS5. That’s the inspiration for our new ad campaign – we’re capturing the spirit of these moments when the most unexpected and unforgettable experiences happen on PS5.

The video campaign, launching today, will feature three distinct stories:

The Greatest Stunt Jump Ever

The Unexpected Catch

Everyday Problems in Extraordinary Vehicles

We look forward to seeing more reactions and extraordinary moments that our fans share online with the world. There are many more incredible journeys to come as it often happens on PS5!

Learn more about the new “It Happens on PS5” campaign over at the SIE Blog.